When you first start out, you should write and submit at least 10 articles using relevant keywords to your website. In the bio box of each article, be sure to use a link back to your site with the relevant anchor text. Submit and manage at least one article per week in order to continue building backlinks. This is an ongoing strategy that will build lots of backlinks over time.
After the articles have been written, submit them to several different article directories. You should choose 20 to 30 quality directories that have a good page rank. Remember that these article directories will be sending link juice your way, so you shouldn’t just post to any directory you find.
The benefit of submitting to article directories is that your article can get picked up and distributed on other blogs and websites with your backlink intact. For this reason, it’s absolutely necessary that you create quality articles that are genuinely helpful to your niche. If you’re not sure what to write about, try reading several articles in your niche to get topic ideas.
Ezine articles (http://www.ezinearticles.com) and Go articles (http://www.goarticles.com) should be at the top of your list for directory submissions. An article submission service makes this process very simple.
Article marketing is by far one of the most effective ways of increasing your backlinks and improving your site’s ranking. In a nutshell, article marketing is accomplished by writing a series of short articles and then distributing them to article directories. Each one of these articles has a relevant back link with anchor text that you choose.
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